More Money, More Ministry: Money and Evangelicals in Recent North American History

"More Money, More Ministry" explores the role that money has played in the growth of North American evangelicalism during the last 150 years. Written by 17 experts on the contemporary religious scene, these chapters discuss in engaging ways such topics as Christian nonprofit organizations, fund-raising strategies, advertising and consumerism, evangelical higher education, financial scandals, the connection between money and theology and more.