Seth Coleman graduated in 1973 with a degree in public relations and journalism from San Jose State University. Throughout his extensive career, Coleman worked in franchise marketing for corporations such as McDonald’s, Sonic, and PIP Printing. He started his own consulting company, Back on Track Marketing, in 1987 in order to work with both independent and franchise business owners. In addition to marketing, Coleman has written, produced, and directed television commercials for several well-known companies and organizations. Retired since 2006, Coleman has dedicated himself to a new career as a writer, beginning with the pulse-pounding thriller Critical Transfer. His most recent novel, Peppino, is now available as well. Coleman currently lives in Arizona.
